There is a published floor, and below it they will not quote a wedding at all.
A florist's services list tells you what she sells. It does not tell you which week you have booked, and the week is what decides your flowers.
A room quoted before anybody knows your date is a number that will be wrong. That is a good reason to publish a range. It has never been a reason to publish nothing.
Cut the flowers, argue about the bar, hunt a cheaper photographer. None of it moves the number the way twenty names do.
In a few wedding regions no florist lives close enough to walk in. The flowers get driven in, the drive is real work, and somebody pays for it.
