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Little Wedding Planner

About

Overview & Vibe

Shazzam Bridal & Formal has been on The Boulevarde in Toronto for over forty years, and it is open seven days unusual for a bridal boutique, and useful if you work weekdays. It makes two promises on its own site and both are worth quoting: “prices are clearly marked and are not inflated”, and its staff “are not motivated by commissions”.

Dress Styles & Designers

Six bridal labels, each with its own published price band: Jean Fox and Purple Fox Bride (–), Jack Sullivan Bridal (–), Gilded Rose Bride, Tania Olsen Designs and DAMA Couture (–). Bridesmaids are Nicoletta and Eliza & Ethen.

Ideal For

A bride who wants to know the price before she falls in love, and one shopping a fuller size: 6 to 28 to try in store, orderable 0 to 32. Also for anyone on a budget — there is a Last Of Collection rail, and formal, bridesmaid and mother-of-the-bride dresses run with a sale rack.

The Need-to-Knows

No appointment fee, no limit on how many gowns you try, and unlimited return visits. An appointment is recommended but walk-ins are taken when there is room. Most brides bring two or three guests, and family who cannot be there can join by FaceTime. Allow four to six months for an ordered gown. Open Monday to Wednesday 9.30–5, Thursday to 7, Friday 9.30–5, Saturday 9–4.30 and Sunday 10–2.

Standout Feature

The published price band on every label. Most bridal stores make you ask; Shazzam prints the range on each designer’s page, so you can rule a label in or out before you book. Its bridal range runs, and it says the average bride spends.

Dresses

9 dresses with photos 14 more listed below

    • Sandy. Jack Sullivan Bridal. — photo 1 of 1

    Sandy. Jack Sullivan Bridal.

    Price not listed

    Details of Sandy. Jack Sullivan Bridal.
    • Margot. Jack Sullivan Bridal. — photo 1 of 1

    Margot. Jack Sullivan Bridal.

    Price not listed

    Details of Margot. Jack Sullivan Bridal.
    • Connie. Jack Sullivan Bridal. — photo 1 of 1

    Connie. Jack Sullivan Bridal.

    Price not listed

    Details of Connie. Jack Sullivan Bridal.
    • Finest Hour. Gilded Rose Bride. — photo 1 of 1

    Finest Hour. Gilded Rose Bride.

    Price not listed

    Details of Finest Hour. Gilded Rose Bride.
    • New Moon. Gilded Rose Bride. — photo 1 of 1

    New Moon. Gilded Rose Bride.

    Price not listed

    Details of New Moon. Gilded Rose Bride.
    • Summertime. Gilded Rose Bride. — photo 1 of 1

    Summertime. Gilded Rose Bride.

    Price not listed

    Details of Summertime. Gilded Rose Bride.
    • Thistle. Tania Olsen Designs. — photo 1 of 1

    Thistle. Tania Olsen Designs.

    Price not listed

    Details of Thistle. Tania Olsen Designs.
    • Lulu. Tania Olsen Designs. — photo 1 of 1

    Lulu. Tania Olsen Designs.

    Price not listed

    Details of Lulu. Tania Olsen Designs.
    • Luci. Tania Olsen Designs. — photo 1 of 1

    Luci. Tania Olsen Designs.

    Price not listed

    Details of Luci. Tania Olsen Designs.

Also listed, without photos 14

  • Thea. Jack Sullivan Bridal.
  • Remi. Jack Sullivan Bridal.
  • Mia. Jack Sullivan Bridal.
  • Nessa. Jack Sullivan Bridal.
  • Charlie. Jack Sullivan Bridal.
  • Electric Dreams. Gilded Rose Bride.
  • Trixie. Gilded Rose Bride.
  • Louanne. Tania Olsen Designs.
  • Jolie. Tania Olsen Designs.
  • Etienne. Tania Olsen Designs.
  • Brielle. Tania Olsen Designs.
  • Bea. Tania Olsen Designs.
  • Aubrey. Tania Olsen Designs.
  • Bartela. Tania Olsen Designs.

    Appointment Policy

    • There is no appointment fee, and no limit on how many gowns you try.
    • Return appointments are unlimited and also free.
    • An appointment is recommended, but walk-ins are taken when there is room.
    • Most brides bring two or three guests.
    • Family who cannot be there in person can join your appointment by FaceTime.
    • Open seven days — Monday to Wednesday 9.30am to 5pm, Thursday to 7pm, Friday 9.30am to 5pm, Saturday 9am to 4.30pm and Sunday 10am to 2pm.

    Dress Designers

    • Jean Fox — Bridal gowns.
    • Jack Sullivan Bridal — Bridal gowns.
    • Purple Fox Bride — Bridal gowns.
    • Gilded Rose Bride — Bridal gowns.
    • DAMA Couture — Bridal gowns, — the store's top band.
    • Tania Olsen Designs — Bridal gowns.
    • Nicoletta — Bridesmaid gowns.
    • Eliza & Ethen — Bridesmaid gowns.

    Dress Experience

    • Shazzam has traded on The Boulevarde in Toronto for over forty years and opens seven days a week, including Thursday evenings until 7pm and Sunday mornings.
    • It publishes a price band on every designer's page, which is unusual — most bridal stores quote only in person.
    • Its own stated promises are that prices are clearly marked and not inflated, and that staff are not motivated by commissions.
    • There is no appointment fee, no cap on how many gowns you try, and return visits are unlimited.
    • Relatives who cannot attend can join the appointment by FaceTime.

    Dress Styles

    • a-line
    • ball gown
    • fit and flare
    • sheath
    • mermaid
    • lace
    • satin
    • tulle
    • sequinned
    • beaded
    • off shoulder
    • strapless
    • spaghetti strap
    • v-neck
    • sweetheart neckline
    • high neck
    • long sleeve
    • detachable sleeves
    • backless
    • classic
    • romantic

    Nearby Landmarks

    • The Boulevarde, Toronto – the shop is at number 48, on the main street of the town.
    • Lake Macquarie – Toronto sits on the western shore, about 30 minutes from Newcastle.

    Purchase Options

    • Off The Rack
    • Made To Order

    Services Offered

    • Bridal Gowns — six labels, each with a published price band.
    • Last Of Collection Rail — sample and end-of-range gowns.
    • Bridesmaid Dresses — Nicoletta and Eliza & Ethen.
    • Mother Of The Bride And Formal Wear — with a sale rack.
    • Unlimited Return Appointments — at no charge.
    • FaceTime For Absent Family — so relatives who cannot attend can still see the gown.

    Size Range

    • Sizes 6 to 28 are held in store to try on, and gowns can be ordered from size 0 to 32.

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    Contact

    Website
    shazzam.com.au
    Phone
    02 4959 1236
    Address
    48 The Boulevarde, Toronto NSW 2283
    48 The Boulevarde, Toronto NSW 2283 Open in Maps