Skip to content
Little Wedding Planner Enquire

About

Overview & Vibe

Thrive Flowers & Events has been designing wedding flowers in Melbourne since 2005, when Alyssa Goodall started out working from home and specialising in bridal work. The studio moved into Collingwood in 2012 and added a second warehouse at Moorabbin ten years later, and the team now brings together floral designers, event decorators, planners and stylists under one roof. A dedicated client liaison stays with you from the first enquiry through to the late-night pack-down. The Collingwood studio doubles as the studio’s own event space, Beneath The Ferns, which is where wedding consultations are held.

Style & Signature Blooms

The work is seasonal, foam-free and unafraid of scale: freestanding hoops and arbours, ground-set meadow florals, long low table runners and suspended aerial designs built on custom structures made in-house. Palettes run from cream roses and phalaenopsis in a footed urn to bright dahlia, ranunculus and wattle on a reception table. Dried flowers appear in the installations as well as the shop, and the florists name cymbidium orchids, Queen Anne’s lace, hellebores, dahlias and Jonquil Erlicheer among their own favourites.

Ideal For

Couples marrying anywhere across Melbourne, the Mornington Peninsula, the Yarra Valley, the Dandenong Ranges, Daylesford and the Macedon Ranges, or Geelong and the Great Ocean Road. Equally suited to a micro wedding and to a full-room installation - there is no minimum spend, and the studio removed the one it used to hold so that smaller weddings could be taken on. Couples who care where their flowers come from will find more published detail here than almost anywhere.

The Need-to-Knows

Start with the wedding enquiry form, then book a consultation in person, by phone or over Google Meet. Consultations before booking an hour, credited back against your flowers once you book. A non-refundable deposit secures the date - tentative holds are not accepted - with the balance due two weeks out. Quotes hold for a month and are quoted exclusive of GST. Vases, backdrops, arbours and arches are available for hire, priced within your quote, with a refundable bond if you return them yourself.

Standout Feature

This is an unusually thoroughly documented environmental practice. Thrive is a carbon-neutral company, Alyssa is a member of the Sustainable Floristry Network, floral foam has been eradicated entirely, and waste is separated into eight streams with diverted from landfill. In the last year that meant the equivalent of 18,690 plastic bags avoided through foam alternatives, 39 kilograms of cardboard sent to specialist recycling and 23,595 litres of green waste composted. The same curriculum is taught to the next generation at the studio’s own flower school.

Enquire

The venue, your colours, and what you need: bouquets, tables, the ceremony.

Read our privacy page.

Daylesford / Macedon Ranges, Victoria
  • Daylesford / Macedon Ranges, Victoria Service area Maps
Geelong / Bellarine Peninsula, Victoria
  • Geelong / Bellarine Peninsula, Victoria Service area Maps
Great Ocean Road / Lorne, Victoria
  • Great Ocean Road / Lorne, Victoria Service area Maps
Melbourne, Victoria
  • 12 Dight Street, Collingwood Visit in person Maps
  • Warehouse 35, 82 Levanswell Road, Moorabbin Visit in person Maps
Mornington Peninsula, Victoria
  • Mornington Peninsula, Victoria Service area Maps
Yarra Valley, Victoria
  • Yarra Valley, Victoria Service area Maps

Appointment Policy

  • Start with the wedding enquiry form so a proposal can be drafted before you meet.
  • Consultations can be held in person, by phone or over Google Meet, and a date and time is chosen from an online booking calendar.
  • In-person consultations at Collingwood are held in the studio's own event space; Moorabbin consultations happen at the warehouse where the flowers and glassware are kept.
  • An in-person meeting is not required - the team says some couples are never met until the wedding day.
  • Consultations before booking are charged an hour, and that charge is credited back against your flowers once you book.
  • Once booked, site visits and further meetings in person, by email or by phone are included.
  • Flower samples can be provided on request.
  • Booking is confirmed only when the deposit is paid - tentative holds are not accepted.
  • Email enquiries are answered within 24 hours.
  • The Collingwood studio is open by appointment only; the Moorabbin warehouse handles click and collect.

Areas Serviced

  • Melbourne - the studio is at Collingwood with a second warehouse at Moorabbin, and the team works across the metropolitan area.
  • Mornington Peninsula - serviced, with delivery and set-up on the day.
  • Yarra Valley - serviced, with delivery and set-up on the day.
  • Dandenong Ranges - serviced, with delivery and set-up on the day.
  • Daylesford and the Macedon Ranges - serviced, with delivery and set-up on the day.
  • Geelong and the Great Ocean Road - serviced, with delivery and set-up on the day.
  • Most Melbourne wedding venues are already familiar to the team, and a site visit can be arranged before the day.

Delivery & Setup

  • Delivery, set-up and late-night pack-down are all offered for weddings.
  • Flowers can be delivered to both sides of the family on the morning as well as to the ceremony and reception.
  • The florists confirm delivery times directly with your venue, so have the venue's contact details ready when you book.
  • Deliveries are guaranteed to arrive within the requested time slot when the delivery details and contact numbers given are correct.
  • Hired items are yours to return within one week of the wedding, or the team can collect them from the venue.
  • Everyday flower delivery runs across metropolitan Melbourne between 10am and 7pm Monday to Saturday, with same-day delivery on orders placed before noon.
  • Click and collect is available from the Moorabbin warehouse between 11am and 4pm.
  • Everyday delivery is costed by suburb through a postcode calculator at checkout rather than by a flat fee.

Floral Styles

  • seasonal
  • sustainable
  • foam free
  • modern
  • sculptural
  • garden style
  • dried
  • textural
  • lush

Flowers & Blooms

  • Rose
  • Carnation
  • Chrysanthemum
  • Iris
  • Lisianthus
  • Tulip
  • Wattle
  • Ivy
  • Cymbidium Orchid
  • Queen Anne's Lace
  • Andromeda
  • Hellebore
  • Dahlia
  • Poppy
  • Jonquil Erlicheer

Hire Items

  • Vases and glassware, quoted within the wedding proposal.
  • Ceremony arbours and arches.
  • Backdrops.
  • Plinths and vessels used for ceremony and reception installations.

Nearby Landmarks

  • Dight Street, Collingwood - the studio sits in Melbourne's inner-north warehouse district, a short walk from Smith Street.
  • The Craft & Co, Collingwood - a heritage-listed distillery and brewery event space whose events manager is quoted.
  • Alto, Melbourne CBD - a warehouse-style venue on the top floor of the GPO building.
  • Berth, Victoria Harbour - a purpose-built event space overlooking the Docklands waterfront.
  • Levanswell Road, Moorabbin - the second warehouse sits in Melbourne's bayside south-east.

Services Offered

  • Wedding Flowers
  • Event And Corporate Flowers
  • Floral Installations And Aerial Designs
  • Wedding Styling And Event Decorating
  • Hen's Party Flower Workshops
  • Everyday Flower Delivery Across Melbourne
  • Dried And Everlasting Flowers
  • Cafe And Corporate Weekly Flowers
  • Plants And Terrariums
  • Floristry Courses And A Flower School
  • An Event Space For Hire At The Collingwood Studio
  • Vase And Backdrop Hire

Wedding Flower Packages

  • Bridal and bridesmaid bouquets, designed with fresh seasonal blooms — price quoted. Personal flowers form part of an itemised proposal built around your palette and venue.
  • Flowers to wear - buttonholes, corsages, wristlets and flower crowns — price quoted. Wearables are wired and taped by hand for the wedding party and both families.
  • Ceremony backdrops and installations — price quoted. Freestanding hoops, arbours, suspended designs and ground-set meadow florals, built on reusable mechanics.
  • Reception florals - table centrepieces, bud vases and long low runners, price quoted. Glassware is included in the quote where it is hired rather than bought.
  • Aerial and ceiling designs — price quoted. Suspended installations are a signature, built with custom structures made in-house.
  • Hen's party flower workshops — price quoted. A guided session where the group makes its own arrangements to take home.

Similar businesses

Fleurs de Lyonville
Daylesford / Macedon Ranges, Victoria

Fleurs de Lyonville

A micro flower farm on 1.5 acres beside the Wombat State Forest at Lyonville, run by Janae and Chris Paquin-Bowden.

Visit in person
Beachside Blooms
Geelong / Bellarine Peninsula, Victoria

Beachside Blooms

Shelley Keast’s shop on The Terrace at Ocean Grove, opened in 2007 after she started in floristry at seventeen managing a Melbourne shop.

Visit in person
A Flourish of Flowers
Great Ocean Road / Lorne, Victoria

A Flourish of Flowers

Joycelyn’s studio on the Surf Coast at Anglesea, delivering along the Great Ocean Road from Torquay through to Lorne.

By appointment
Bouquet Melbourne
Melbourne, Victoria

Bouquet Melbourne

Bouquet Melbourne has been making wedding, event and gift flowers since 2003. In 2023 Siobhain Murphy, a graphic designer with a long-standing love of floristry…

Visit in person
Flowers St Germain
Mornington Peninsula, Victoria

Flowers St Germain

A private studio that has been doing weddings only since 2014, working with hundreds of couples across Victoria and taking a deliberately limited number each…

Service area
Judah Rose
Daylesford / Macedon Ranges, Victoria

Judah Rose

Judah Rose is a private floral studio in Woodend, in the Macedon Ranges, led by Ashe with a small team behind her.

By appointment